Privacy statement

Privacy Policy


Thanks for using our website. Protecting your privacy is important to Improveon. This policy explains what, how, and why we collect information when you visit our website or use our services. It also explains the specific ways we use and disclose that information. We take your privacy extremely seriously, and we never sell lists or email addresses. By using this website you consent to the collection and use of information in accordance with this privacy policy. We reserve the right to change policy from time to time and this page will be updated accordingly.


These definitions should help you understand this policy. When we say “we,” “us,” “our,” and “Improveon,” we are referring to Improveon. When we say “you,” we are referring either to you or some other person who visits our website. “Personal Information” means any information that identifies or can be used to identify you, directly or indirectly, including, but not limited to, first and last name, date of birth, email address, occupation or other demographic information.

This Privacy Policy applies to this website as well as our blog, social networks or other offerings that post a link to this page, whether accessed via computer, mobile device, or other technology, manner or means.


If you have any questions about this policy you can contact us by email or mail at:

Attn: Privacy Officer
8 Dacombe Close
BH16 5JR

Information we may collect from you

When you sign up for and use our services, send us an email, post on our blog, complete a survey, attend an event, or communicate with us in any way, you are voluntarily giving us information. By giving us this information, you consent to this information being collected, used, disclosed and stored by us, as described in this Privacy Policy. That information may include:

  • name
  • physical address
  • email address
  • phone number
  • occupation and other demographic information
  • credit card information

When you visit our website we may automatically collect additional information about you, such as:

  • your IP address (the unique address which identifies your computer on the internet)
  • information about your interaction with our website


When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: After approval of your comment, your profile picture is visible to the public in the context of your comment.

Links to third party sites

The Improveon website also contains links to enable you to visit other websites of interest easily. However, once you have used these links to leave the site, you should note that Improveon has no control over that other website. Responsibility for the protection and privacy of any information which you provide whilst visiting such other sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Why we collect this information

We collect this information for the legitimate interests of running our business or because you have opted in to receive communications from us.

Cookies on our website

Cookies are small pieces of information which are issued to your device when you visit a website or application and which store and sometimes track information about your use of the site. A number of cookies we use last only for the duration of your session and expire when you close your browser. Other cookies are used to remember you when you return to the site and will last for longer.

Overall, cookies help provide you with a better website, by monitoring which pages you find useful and which you do not. A cookie in no way provides access to your computer or any information about you, other than the data you choose to share.

You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. You can also learn more about cookies by visiting which includes additional useful information on cookies and how to block cookies using different types of browser. Please note that blocking cookies may prevent you from taking full advantage of the website.

The main cookies, data analysis and tracking technologies we use on the site are:

DoubleclickDoubleClick digital advertising platform: the ad technology foundation to create, transact, and manage digital advertising for the worlds buyers, creators, and sellers. The DoubleClick platform includes the DoubleClick Advertising Exchange and Double Click Bid Manager.
Facebook Custom AudienceInformation to help business build lasting relationships with people and find new customers
Google AnalyticsThis web analytics cookie collects information about how visitors use the Websites, which website the user came from, the number of each user's visits and how long a user stays on the Websites.
vCitaEmpowers online visitors to engage through messaging, self-service scheduling and online payments via any device, anytime, from anywhere.
Facebook For DevelopersAllows users to build monetize and grow apps.
6 social media trackers including Facebook, Twitter, Google+, Pinterest, Linkedin and AddtoAnyEnables social sharing and advertising

We use information from these cookies and trackers to:

  • Understand the number of unique visitors to our site and the information they are most interested in;
  • Update the content and promotional layout of our site;
  • Collect anonyomous information about how you’ve used the site so we can improve it;

How your information is used

We will use the information you provide to:

  • enable us to accept payment for services offered through the site;
  • verify and carry out financial transactions in relation to payments you make online;
  • identify visitors to our site and improve the layout and/or content of the pages of the site and customise them for users;
  • send you information we think you may find useful or which you have requested from us, including information about our products and services provided you have indicated that you do not object to being contacted for these purposes;

Payment processing

Payment details you provide will be encrypted using secure sockets layer (SSL) technology before they are submitted to us over the internet. Payments made on the site are made through our payment gateway provider, vCita. Information which you supply to vCita is not within our control and is subject to vCita’s own privacy policy, terms and conditions. vCita uses PayPal or to collect your payments. Paypal and Stripe are some of the most secure platforms in the world to process credit cards. vCita never keeps your credit card information.

vCita is compliant with Privacy Shield Principles. Privacy Shield is the set of principles designed for the exchange of personal data, for commercial purposes, between the European Union and United States. While the United States and the European Union share the goal of enhancing privacy protection, the United States takes a different approach to privacy from that taken by the European Union. Given those differences the Department of Commerce issued the Privacy Shield Principles to foster, promote, and develop international commerce.

vCita has certified its compliance with the EU-U.S. Privacy Shield Framework and subjects all personal data received from the European Union (EU) member countries to the Framework Principles of Notice, Choice, Accountability for Onward Transfer, Security, Data Integrity and Purpose Limitation, Access, and Recourse, Enforcement and Liability.

Disclosure of Personal Data & Third Party Suppliers

We may disclose your Personal Data to our associates or suppliers who assist us in providing the services we offer. This may be through processing transactions, fulfilling requests for information, receiving and sending communications, updating marketing lists, analysing data, providing support services or in other tasks, from time to time. Our associates and suppliers will only use your information to the extent necessary to perform their functions.

We may also disclose your personal information if required to do so legally or if we believe that such action is necessary to prevent crime or the rights, property or personal safety of any person.

Your rights

You can access any personal information we hold about you within 30 days of any request for that information. You may request to access, correct, amend or delete information we hold about you by contacting us by email or post using the details outlined above. There is no charge for an individual to access or update their personal information.

You can tell us not to contact you with information regarding our products and services either at the point such information is collected on the website or, where you do not wish us to continue to use your information in this way, by following the unsubscribe instructions on any communications sent to you. You can also exercise the right at any time by contacting us using the details provided above.

Data retention

We retain personal information where we have an ongoing legitimate business or legal need to do so. Our retention periods will vary depending on the type of data involved.


We place great importance on the security of all of your personally identifiable information. We have security measures in place to attempt to protect against the loss, misuse and alteration of personal information under our control and review our data protection policy annually to ensure it remains robust and effective.

For example, only authorised personnel have access to personal information and our website is SSL encrypted. Please note that submission of information over the internet is never entirely secure. We cannot guarantee the security of information you submit via the website whilst it is in transit over the internet and any such submission is at your own risk.

Whilst we cannot ensure or guarantee loss, misuse or alteration of information will never occur, we use all reasonable efforts to prevent it.

Dealing with Breaches

Should there be any breach of your personal data we will let you know without undue delay and provide in clear and plain language the nature of the personal data breach, the name and details of our data protection officer, the likely consequences, and measures taken, or to be taken, to mitigate any possible adverse effects. We will also notify the Information Commisioners Office not later than 72 hours after having become aware of it, in accordance with Article 55 of the General Data Protection Review, unless the personal data breach is unlikely to result in a risk to your rights and freedoms.

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